Jefferson Forum: Keynote Resources

Transforming Your Mindset Keynote, Asset-Framing for Equity 

Co-hosted with Grantmakers of Western PA


Description: Asset-framing has been recognized as a major innovation in fields of social impact. Based on insights from global authorities in cognition, decision-making, narrative and social impact, nationally acclaimed thought leader Trabian Shorters offered forward-thinking leaders a reliable way to increase engagement, support and impact for their enterprises across races, genders and economic classes. Thank you to the 194 nonprofit leaders, funders, and community changemakers who joined us for this transformative session. Our deep gratitude to Trabian for introducing us to the transformative power of asset-framing and helping us all to think about how defining people by their aspirations, not their challenges, can further equity and drive impact in our work and communities. *As advertised, this session was only offered live so a recording is not available.


  • Trabian Shorters on the Heinz Endowments We Can Be Podcast: For a recap of Asset-Framing, list to Grant Oliphant’s interview with Trabian here
  • Jefferson Community Collaborative DEI Resource Bank: The Jefferson Community Collaborative membership network of 100+ organizations and its Diversity, Equity and Racial Justice Leadership Team have compiled a list of key resources to share best practices and help you to further important conversations around DEI at your organization. View the DEI Resource Bank here